We use AI image generators for client projects all the time – and let’s just say, things can get… weird. What starts out as a simple concept can quickly spiral into a gallery of cursed hands, rogue bulldozers and corporate mutants. Here are just a few of the AI image fails that made us laugh, cry and remember why human designers still have job security. Enjoy the chaos!
1. Two heads are better than one… Or are they?
We were going for a simple concept image: confident executive looking toward the future. Instead, we got something that looks like it feeds off fear. Thanks, AI.
2. Yoga? CrossFit? Possession? Unclear.
This was supposed to be a tough, capable woman on a mine site, ready to work. Instead, AI gave us a Cirque du Soleil contortionist with an extra leg and a thirst for chaos.
3. New FMCSA Rule: Keep all 3 hands on the wheel at all times
We just needed a basic image of a truck driver behind the wheel. Instead, we got something that raises serious biological questions – and possibly a call from the X-Files.
4. Last-mile delivery is getting out of hand
This was supposed to be a standard image of a semi-truck in a city setting. But instead of curbside delivery, AI decided the truck should exit through the 40th floor. This looks like an OSHA violation waiting to happen.
5. This one is a real cliffhanger
We asked for a dramatic coastal trucking scene. Instead, we got a doomed delivery route that ends with a Thelma & Louise moment. AI may know where the road starts – but definitely not where it ends.
6. Team photo… If HR were run by aliens
We were aiming for a classic team photo. Instead, AI gave us a factory full of melted mannequins and haunted stares. Pro tip: don’t skip the post-production review.
7. He’s got a lot on his mind – mostly crude
We were going for a conceptual take on oil & gas strategy – something symbolic, maybe even a little thought-provoking. He definitely looks provoked.
8. We asked for a frack job, not a fracture
We were going for a visual metaphor about hydraulic fracturing. You know – layers of rock, energy extraction, that whole thing. Instead, AI gave us a full-blown orthopedic incident. Technically fractured. Strategically unhelpful.
9. We said break ground, not gravity
We meant to feature rental equipment in motion. We didn’t mean this much motion. Spoiler: gravity always wins.
10. Logo brainstorm or brand breakdown?
We were developing concept logos for a safety initiative. What we got was a mutant crab mascot, some legally questionable cartoon knockoffs, and a bold new campaign for ‘SFART.’ Branding is hard. AI makes it harder.
AI is powerful. But without real creative oversight, it’s just powerful nonsense
We use AI every day – it’s fast, flexible and full of potential. But instead of replacing creatives, it’s keeping us on our toes (and occasionally making us cry-laugh at crab logos). The truth is, AI can speed up the process – but it can’t replace judgment, strategy or a deep sense of what your brand is trying to communicate. That’s where we come in. If you’re ready to use AI without letting it run the asylum, just drop us an email. We’ll bring the tools and the talent.